Marketing your hotel on Pinterest is now something that you must do in the new day and age of digital image marketing for hotels. However just posting pictures to Pinterest will not give you the full impact that you are looking for. In order to market your hotel on Pinterest you want to tell a story.
Get guests excited about your property by telling your hotels story on Pinterest through great rich images. Most hotels today have started picking up on Social Media Marketing but very few hotels are using Pinterest in their marketing plans. With Pinterest being one of the fastest growing social media sites with 10 Million Strong and growing, and with people wanting to see more rich media, its a no brainer that you will want to market your hotel with Pinterest.
Walk around your hotel starting with the lobby. What are the main key points that you want your future guests to know about your property? What is the value of staying at your property? Think about these things and start taking pictures of unique places of your hotel. Once you have that done create a Pinterest account. Once you get your Pinterest account set up you now want to start posting your pictures and telling your story.
Make sure you show off key points such as Amenities, rooms, lobby, meeting room, and take pictures of what makes your hotel stand out from your competition. Also do not forget to include pictures of your team. People are more social now adays, and seeing the faces of the people that make the hotel a success makes them feel closer to you.